Health Insurance
500k+
Leads Collected
100+
Campaigns
100+
Landing Pages
Objectives
Our clients vary widely in size, from large insurance companies with call centers staffed by hundreds of sales agents to smaller firms with a modest team of dedicated professionals. Regardless of their scale, they share a common objective: to acquire high-quality leads that are not only numerous but also highly interested in changing their health insurance providers.
Our solution
We deploy a multichannel lead generation strategy with hundreds of active campaigns. We effectively combine various marketing channels to maximize our visibility and results:
- Google Ads: We leverage search, video (YouTube), and display networks to reach a wide audience.
- Microsoft Ads: We utilize Microsoft’s search networks.
- Meta Ads: We use Meta platforms (Facebook, Instagram, etc.) to target specific audiences.
- Native Advertising: We run discreet, content-integrated ads via Taboola and Outbrain.
- Emailing: We conduct targeted email campaigns to nurture and convert our prospects.
This diversified approach allows us to optimize our reach and achieve our lead generation goals efficiently.
To optimize lead capture and conversion in the health insurance sector, we design custom landing pages and forms. These tools, developed in-house with our proprietary solutions, can be tailored to your brand, co-branded, or white-labeled. This personalized approach significantly enhances the efficiency of our lead generation process, specifically designed to meet the needs of health insurance.
We ensure real-time tracking of lead quality, either through direct integration with the CRM of our insurer clients or through close collaboration with preferred partners. This approach allows for rapid campaign optimization, continuously adjusting our lead generation strategies. Our goal is to provide the highest quality leads—prospects who are genuinely ready to subscribe to new health insurance.
Additionally, our lead generation strategy includes SMS automation techniques to boost engagement, encouraging prospects to contact sales agents, thereby increasing the likelihood of successful lead conversions. Through these targeted and adaptive lead generation techniques, we consistently exceed our clients’ expectations, supporting their success in the competitive health insurance market.
The Results
Our expertise in lead generation for health insurance has enabled us to generate more than 500,000 highly qualified prospects, ready to compare and switch insurance policies. We achieve these results through an effective multichannel strategy, combining SEA, social networks, native advertising, and email marketing. This targeted approach maximizes engagement and conversion, providing high-value leads to our clients and strengthening their position in the market.
